PRIVACY POLICY

Welcome to Bennie! The Bennie website, www.hellobennie.com and its companion mobile applications (the “Websites”) is operated by If You Arlo, LLC (“Bennie,” “us,” “we” or “our”). We are committed to maintaining the confidentiality of the Personal Information of our customers, employees, and visitors to the Website. This Privacy Policy (together with our Terms of Use and any other policies referenced in this Privacy Policy) identifies how we will collect and handle any Personal Information that we collect from you, or that you provide to us. By using the Website, you agree to this Privacy Policy. Whenever you submit information via the Website, you consent to the collection, use, and disclosure of that information in accordance with this Privacy Policy (which may, in some circumstances, require specific consent from you).

SMS Consent: By providing your consent to receive SMS/text messages from Bennie, you agree to receive messages exclusively from us. Your SMS consent is not shared with or sold to third parties. Any third parties with whom Bennie may do business are required to obtain their own consent to send SMS/text messages to you.

As our services evolve and we perceive the need or desirability of using your personal data collected in other ways, we may from time to time amend this Privacy Policy. The effective date appears at the end of this Privacy Policy. We encourage you to check our Website frequently to review the current Privacy Policy in effect and any changes that may have been made to it.

1. Introduction

This Privacy Policy describes how Bennie collects, uses, and shares Personal Information of our customers, prospective employees, visitors to our website at www.hellobennie.com (“Website”) and individuals who contact us to purchase goods and to request information. The Website and our other programs and services are referred to in this Privacy Policy as the “Services.” This Privacy Policy describes how we collect and use Personal Information (information which can be used to identify a specific individual) and anonymous data (which cannot be used to identify a specific individual).

Notice at Collection. Every time we ask you to provide Personal Information on the Website, we collect information that is subject to this Privacy Policy.

Children. Our Services are not directed to children. See Protecting Children's Privacy below.

2. What Personal Information does Bennie collect?

For purposes of this Privacy Policy, “Personal Information” means information (whether stored electronically or in paper-based filing systems) relating to a living individual who can be identified from that data (or from that data and other information in our possession). We collect information to operate and provide our services, fulfill your bookings, provide customer support, improve the user experience, and meet legal and compliance obligations.

The table below describes the categories of Personal Information we may collect.

2.1 Personal Information and Sensitive Personal Information

Bennie collects only that Personal Information that is relevant for the purposes for which the data is requested. Bennie does not use your Personal Information in any way that is incompatible with the purposes for which it was collected or for which you have consented.

2.2 Personal Information Collected about Customers

In order to provide our customers with individualized services, we collect certain non-public, Personal Information about you from documents you provide to us. We will only obtain such information from third parties with your express consent and as permitted by law.

2.3 Personal Information Collected about Website Visitors or Callers

We may collect Personal Information from visitors to our Website and others who contact us to request information. In addition, our web server automatically collects and stores the following information from visitors to our Website:

• We collect information from web browsers, mobile devices, and servers, including browser type, IP address, unique device identifiers, language preference, referring website, date and time of access, operating system and mobile network information.
• We may also determine the approximate location of your device from your IP address. We collect and use this information to determine statistics about our Website, including how many people visit our Website from certain geographic regions.

2.4 Cookies, Beacons, Pixels and other Tracking Devices

Our Website uses cookies, pixel tags and other tracking devices to collect this information, including Google Analytics cookies.

• Cookies store small amounts of data on your computer when you visit a website. Cookies assist us in tracking which of our features you like best. Therefore, cookies enable us to customize our content according to your preferences. You can accept or decline cookies by modifying your browser settings.
• Some of our web pages may contain electronic images known as web beacons, which are also called “single-pixel gifs.” These images allow us to count users who have visited those pages and to deliver co-branded services.
• Advertisements appearing on our Website may be delivered to users by us or by one of our advertising partners. Our advertising partners may set cookies. This Privacy Policy covers the use of cookies by Bennie only and does not cover the use of cookies by any advertisers.

2.5 Session Replay Tools

We use session replay, screen capture, and similar tools from our service providers to help us understand how visitors interact with our Website, troubleshoot technical issues, and to improve usability and the overall Website experience. Our session replay tools do not collect any sensitive information you may input, such as payment card data, login information, or account passwords.

3. How does Bennie use Personal Information?

3.1 Personal Information Collected about Customers

We will use this information:

• Provide and fulfill the Services you request, including processing bookings and itineraries, communicating with travel suppliers on your behalf, and sending confirmations and updates;
• Provide customer support, handle inquiries, and manage cancellations, changes, chargebacks, and dispute resolution related to travel bookings;
• To carry out our obligations arising from any contracts entered into between you and us or any affiliated companies or third-party vendors;
• To conduct analytics relating to you, and to your use of our Services;
• To create inferences and to place you and your household in customer profiles, segments, audiences and other interest-based groupings for marketing and advertising, customer care, and other purposes;
• To contact you in the future to provide you with information about other products and services we offer;
• To notify you about changes to our Services;
• To help us, and others, serve you and others with advertisements and marketing materials and to assess the effectiveness of advertising campaigns; and
• To comply with applicable laws and regulations.

3.2 Personal Information Collected about Website Visitors or Callers

We will use this information:

• To provide information you requested about our Services;
• To improve our Website to ensure that content is presented in the most effective manner for you and for your computer;
• As part of our efforts to keep our Website safe and secure.

4. Do We Disclose Your Personal Information to any Third Parties?

4.1 Personal Information Collected about Customers

We disclose information as needed to provide the Services, comply with law, protect rights and safety, and complete corporate transactions:

• Influencers and Referral Sources. When you use the Service to make a reservation based on a recommendation of an influencer or other referral source, we will disclose certain Personal Information to the Influencer. That Personal Information will include your name, the dates you stayed at a Hotel recommended by the Influencer, and the amount of money you spent at the Hotel.
• Travel suppliers and facilitators. We disclose traveler and booking information to hotels, destination activity providers, consolidators, and global distribution systems to fulfill your booking.
• Service providers and contractors. We disclose information to vendors such as payment processors, customer support platforms, analytics and security providers, session replay providers, and communications vendors under contracts that limit their use to providing services to us.
• Legal and compliance. We disclose information to comply with legal obligations or lawful requests, to enforce our terms, and to protect the rights, property, or safety of our users, our company, or others.
• Business transactions. We may disclose information in connection with a proposed or completed merger, acquisition, financing, or sale of all or part of our business, subject to appropriate confidentiality protections.

We do not sell personal information or share it to facilitate others' advertising.

4.2 Personal Information Collected about Website Visitors or Callers

As described in this Privacy Policy, we disclose Personal Information collected from Website visitors or callers to our service providers and contractors—such as analytics, session replay, communications, security, and customer support vendors—under contracts that limit their use of the information to providing services to us.

4.3 International Transfers

Because travel suppliers and some service providers operate globally, your information may be transferred to, stored, or processed in countries that may have different data protection laws than your home country. We take reasonable steps to ensure appropriate protections for such transfers consistent with this Policy.

4.4 Payments

If you make a purchase, payment information is processed by us or our payment processor to complete the transaction. We use administrative, technical, and contractual safeguards designed to protect payment information, and we configure our systems and tools not to capture payment card data in analytics or session replay.

5. Data Security; Storage of your Personal Information

5.1 Data Security

We use reasonable and appropriate administrative, technical, and physical measures designed to protect information from unauthorized access, disclosure, alteration, and destruction, taking into account the nature of the information and the processing we perform. While no system can be guaranteed secure, we regularly review our safeguards to reduce risks.

5.2 Data Storage

We keep information for as long as necessary to provide the Services and for other legitimate purposes such as maintaining business and legal records, resolving disputes, and enforcing our agreements. Retention periods vary by record type and legal requirements; you may contact us for more detail regarding our retention practices.

6. Access to other websites

Our Website may include links to and from other websites of affiliates or other unaffiliated third parties. If you follow a link to any of these websites, please note that these websites are not covered by this Privacy Policy. We are not responsible for the privacy practices of any third parties or the content of linked sites although we do encourage you to read the applicable privacy policies and terms and conditions of such parties or websites.

7. SMS Terms and Conditions

If you use a mobile device to access pages of the Website optimized for mobile viewing, opt in to receive SMS (text messages) from Bennie (as/when available), or use a mobile application, the following additional terms and conditions also apply to you. By opting in, you agree to receive promotional and personalized marketing text messages (e.g., SMS and MMS) on your mobile device from Bennie, including text messages that may be sent using an automatic telephone dialing system, to the phone number you provided when signing up or any other phone number that you designate. These messages may be recurring or one-time messages. Message frequency varies.

Your consent is not required as a condition of purchasing any goods or services from Bennie. You can opt out at any time and for any reason by following the provided instructions or by texting “STOP” to the number associated with the SMS message. You will receive one further message confirming you are unsubscribed. If you wish to join again, you can opt in at any time. If you have any questions or require further assistance, you may respond “HELP” to the number associated with the SMS message.

By agreeing to receive SMS messages from Bennie, you certify that you are over 18 years of age and (a) you are the mobile account holder or (b) you have the account holder's permission to enroll the designated mobile phone number and understand that message and data rates may apply. You agree that you are solely responsible for all message and data charges that apply to use of your mobile device to access the Website or use of a mobile application.

8. Protecting children's privacy

We are strongly committed to protecting the safety and privacy of children who visit our Website. Our Website is not designed nor is it intended to be used by children under 13, and we do not knowingly collect Personal Information online from children under 13.

9. Conditions of use and changes to our privacy policy

If you choose to receive our Services or visit our Website, any dispute over privacy is subject to this Privacy Policy and our Terms of Use, including limitations on damages, resolution of disputes, and application of the law of New York. If you have any concern about our privacy practices, please contact us with a thorough description, and we will try to resolve it. As our business changes, our Privacy Policy and Terms of Use may change also. Unless stated otherwise, our current Privacy Policy applies to all information that we have about you and your account.

10. Contacting us

This Website is owned and operated by Bennie. If you have any questions or suggestions with respect to this Privacy Policy or our privacy practices, please e-mail us at info@hellobennie.com.